Articles

In 1996 -- in the midst of the Asian financial crisis -- Samie Lim, Bing Sibal-Limjoco, and Manuel Siggaoat took a bet on an industry the country barely understood. What followed was three decades of building the systems, standards, and industries that now transformed the Philippine franchise landscape.

During the spectacular Francorp 30th Anniversary Gala, themed "30 Years of Transforming the Philippine Franchise Landscape," the community gathered to look back at this incredible journey. A central highlight of the evening was a deeply moving Founders' Recognition tribute delivered by Francorp Managing Director Noel Siggaoat.

"As we move forward, it is no longer enough to celebrate growth. We must now focus on raising the standards of franchising in the Philippines. The next 30 years will not be defined by how fast we grow, but by how well we grow."